University of Nottingham Ningbo China
School of
International Communications
  • Intranet

Prof. Andrew P. White

Professor of Creative Industries & Digital Media, School of International Communications

 Andrew White


Personal details


Room 434, Trent Building 
199 Taikang East Road   
Ningbo,China 315100

+86574 8818 0000 (ext. 9285)

+86574 8818 0175



BA Hons (Glos.)
MA (Belfast)
PhD (Belfast) 

Biography & Expertise Summary

Andrew White's main research and teaching interests are on the impact of digital media on contemporary society, and the development of the cultural and creative industries in China. He has published his research in the form of journal articles, book chapters and a single-authored monograph with Palgrave Macmillan entitled Digital Media & Society; a Portuguese translation of this book was published in 2016. His journalistic articles on the creative industries and digital media have appeared in the China Daily, Washington Post and The Guardian. He is currently the Director of the AHRC Centre for Digital Copyright and IP Research in China. 

Teaching and learning



• Emergence and Development of the Culture Industry

• The New Media World

• BA Dissertation Supervision

• Researching Communications 1


• MA Dissertation Supervision

• PhD Supervision

• Media and Communication Theory


Research Interests

Digital Media; Creative Industries; Digital Copyright


Google Scholar profile:

Scopus profile:




White, A. (2016) Midia Digital e Sociedade. Brazil: Saraiva Editora.

White, A. (2014) Digital Media and Society: transforming economics, politics and social practices. Basingstoke and New York: Palgrave Macmillan.

Peer-reviewed articles in journals

White, A. (2019) A universal basic income in the superstar (digital) economy. Ethics and Social Welfare Special Issue on Technology-driven unemployment: dilemmas for ethics and social welfare, 13 (1), pp. 64-78. 

Gilardi, F., Lam, C., Tan, KC., White, A., Cheng, S. & Zhao, Y. (2018) International TV series distribution on Chinese digital platforms: marketing strategies and audience engagement. Global Media and China, 3(3): 213-230.   

Foster, D., Gilardi, F., Martin, P., Song, W., Towey, D. & White, A. (2018) Students as co-producers in a multidisciplinary software engineering project: addressing cultural distance and cross-cohort handover. Teachers and Teaching: theory and practice, 24 (7), pp. 840-853. 

Ramsey, P. & White, A. (2015) Art for art's sake? A critique of the instrumentalist turn in the teaching of media and communications in UK universities, International Journal of Cultural Policy, 21 (1), pp. 78-96.

Fleming, D.H., Hernandez, L., Tillotson, J., Evers, C., White, A., Martin, P., Mooney, M. & Willcocks, K. (2013) A rubbish idea: the material dump, and casting trash talk in a new light, Trash Culture Journal, 1 (1), pp. 4-14. (

White, A. (2012) Temporal utopianism and global information networks, The Fibreculture Journal, 20. ISSN 1449 1443. (

White, A. and Xu, S. (2012) A critique of China’s cultural policy and the development of its cultural and creative industries: the case of Shanghai, Cultural Trends, 21 (3), pp. 249-257.

Hill, A. and White, A. (2012) Painting peace? Murals and the Northern Ireland peace process, Irish Political Studies, 27 (1), pp. 71-88.

White, A. (2011) Digital Britain: New Labour’s digitisation of the UK’s cultural heritage, Cultural Trends, 20 (4), pp. 317-325.

White, A. (2009) A grey literature review of the UK Department for Culture, Media and Sport’s (DCMS’s) Creative Industries Economic Estimates & Creative Economy research programme, Cultural Trends, 18 (4), pp. 337-343.

White, A. (2008) The ‘universal library’ returns in digital form, Libellarium, 1 (1), pp. 111-130. ( 

Hill, A. and A. White (2008) The flying of Israeli flags in Northern Ireland, Identities: global studies in culture and power, 15 (1), pp. 31-50.

Murphy, K. and A. White (2007) Watching the Directive: sports rights and public culture in the UK and the Republic of Ireland, International Journal of Media and Cultural Politics, 3 (3), pp. 253-269.

White, A. (2007) Is contemporary Ulster unionism in crisis? Changes in unionist identity during the Northern Ireland Peace Process, Irish Journal of Sociology, 16 (1), pp. 118-135.

White, A. (2007) Using CD-ROMs as a pedagogical tool, Multicultural Education and Technology Journal, 1 (1), pp. 36-46.

White, A. (2007) Understanding hypertext cognition: Developing mental models to aid users’ comprehension, First Monday, 12 (1). (

White, A. (2005) The development of digital resources by library and information professionals and historians: two case studies from Northern Ireland, Program: electronic library and information systems, 39 (4), pp. 324-336.

Chapters in edited books

White, A. and Ch’ng, E. (2019) Chinese Museums’ Digital Heritage Profile: An Evaluation of Digital Technology Adoption in Cultural Heritage Institutions, in Lewi, H., Smith, W., von Lehn, D. and Cooke, S. (eds.) The Routledge International Handbook of New Digital Practices in Galleries, Libraries, Archives, Museums and Heritage Sites. London and New York: Routledge [forthcoming].

Liboriussen, B., Lopez, J. and White, A. (2018) Contemporary Chinese creatives as literati, in Lee, H.-K. and Lim, L. (eds.), Routledge Handbook of Cultural and Creative Industries in Asia. London and New York: Routledge, pp. 153-165.

White, A. (2016) Manifestos as an extended marketing campaign, in Lilleker, D. and Pack, M (eds.) Political marketing and the 2015 UK General Election. Basingstoke and New York: Palgrave Macmillan, pp. 35-48.

Liboriussen, B., White, A. and Wang, D. (2016) The ban on gaming consoles in China: protecting national culture, morals and industry within an international regulatory framework, in deWinter, J. and Conway, S. (eds.), Video game policy: production, distribution and consumption. London and New York: Routledge, pp. 230-243.

White, A. (2013) Digital libraries and fantasies of totality, in Mays, S. (ed.), Literatures, libraries, and archives. London and New York: Routledge, pp. 257-275.

White, A. (2009) The return to orality: digital texts and their impact on literacy, in Mitrano, M. and E. Jarosinski (eds.), The Hand of the Interpreter: essays on meaning after theory. Oxford, Bern, Bruxelles, Frankfurt am Main, New York and Wien: Peter Lang, pp. 153-172.

Non-refereed articles and reviews

White, A. (2016) London rules? Rebuilding Britain's creative brand. Demos Quarterly, Issue 10. ( 

White, A. (2016) Classic Review: The information age trilogy by Manuel Castells [2010], Information, Communication & Society, 19(12): 1673-1678.

White, A. (2016) Could a basic income solve the biggest challenge of the digital economy? The Guardian, 25 January. (

White, A. (2016) How basic income can solve one of the digital economy’s biggest problems. The Conversation, 22 January. (

White, A. (2015) Political discourse on the digital economy fails to reflect the concerns of the electorate, in Jackson, D. & Thorsen, E. (eds.), UK election analysis 2015: media, voters and the campaign. PSA/CSJCC. (

White, A. (2015) You could lose your job to a computer, so why isn’t the digital economy an election issue? The Conversation, 10 April. (

White, A. (2015) The digital economy isn’t helping the poor. It’s a major source of inequality, The Washington Post, 27 January. (

White, A. (2015) The digital economy is no leveller, it’s a source of inequality. The Conversation, 26 January. (

White, A. (2012) Key to unlock China’s creativity, China Daily, 13 March. (