Teaching and Learning at Entrepreneurship, Marketing and Management Systems
In the Entrepreneurship, Marketing and Management Department, our view is that learning should be predominately a student-centred process. While lectures still form a significant part of the teaching, students are encouraged to develop their understanding of each subject through a wide range of teaching and learning activities such as seminars, case studies, workshops, business simulations, debates, computer laboratory sessions, field visits and etc. These activities also provide students with the opportunities to acquire a wide range of skills, attributes and competencies to solve practical business issues.
The International, Interactive and Innovative Approach
International
- Learning the global perspective with our international faculty members
- Learning the latest business knowledge and practice in the world’s most exciting economy of China
- Learning to discover and unravel unique international insights about corporate entrepreneurships
Interactive
- Strong focus on student involvement in learning
- Use of variety of teaching and learning approaches: seminars, lectures, workshops, case studies, discussion, and debate
- Encourage critical thinking
- Help build up our students' confidence
Innovative
- Use of real-life case studies
- Developing students' creative problem-solving skills and strategic thinking through task-based learning and computer simulation
- Fully prepared students to work effectively and creatively as a business executive or to become an entrepreneur