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Plug-in Programme

Description
Positioning The Plug-in Programme is a cross-disciplinary innovation and entrepreneurship initiative designed to operate outside traditional academic bound
Url
/en/business/nubs-china-strategic-initiatives/ingenuity-lab/whats-brewing/plug-in-programme.aspx

Wenjia Tian

Description
Wenjia Tian Research Title The Influence of green and conspicuous advertising appeals on social media advertising engagement Research Areas Social media
Url
/en/business/programmes/phd-programme/phd-student-profile/wenjia-tian.aspx

Wenjia Tian

Description
Wenjia Tian Research Title The Influence of green and conspicuous advertising appeals on social media advertising engagement Research Areas Social media
Url
/cn/business/programmes/phd-programme/phd-student-profile/wenjia-tian.aspx

Entrepreneurship, Marketing and Management Systems

Description
Entrepreneurship, Marketing and Management Systems (EMM) Overview The Entrepreneurship, Marketing and Management Systems department (EMM) has s
Url
/en/business/academic-departments/entrepreneurship-marketing-and-management-systems/entrepreneurship-marketing-and-management-systems.aspx

People

Description
Steering Group Professor Maria Luo is the Director of the AHRC Centre for Digital Copyright and IP Research in China, Associate
Url
/en/research-centres/ahrc/people.aspx

行政人员

Description
（ 列表根据姓氏首字母顺序排列 ） Education and Student Experience Research and Knowledge Exchange Marketing and Communications
Url
/cn/science-engineering/people/administrative.aspx

Jiayi Zhao

Description
Jiayi Zhao Research Title Cross-border E-commerce and Social media or Live streaming Research Areas Digital Marketing; Cross-border E
Url
/en/business/programmes/phd-programme/phd-student-profile/jiayi-zhao.aspx

Team Members

Description
Honorary Director · Yifu Lin Dean of Institute of New Structural Economics at Peking University Directors · Yong Wang Deputy Director of Institute of New S
Url
/en/research-centres/ncnse/team-members.aspx

Other Projects

Description
Other Projects Project 1 “ Designing the Authentication Platform based on the Patented 3D Printing Digital Watermarking Technol
Url
/en/research-centres/ahrc/funded-projects/other-projects.aspx

SEED Consulting

Description
SEED Consulting includes 7 NAA modules, focusing on enhancing key competencies, employability, and personal development that are highly valu
Url
/en/business/career-development/seed-consulting.aspx
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