• Progressive Education Model

The programme specializes in youth business education, offering a complete pathway from primary to high school, bridging the gap in traditional education.

• Global Perspective and Resource Integration

The programme incorporates premium resources from world-renowned business schools (e.g., Wharton, Harvard), blending globalized curricula with advanced teaching methods to foster a global mindset in a diverse environment.

• Practice-Oriented and Real-World Learning

Through Problem-Based Learning (PBL) and real-world entrepreneurial projects, students enhance business decision-making and innovative thinking.

• British-Style Campus

The programme is held at the University of Nottingham Ningbo China (UNNC), a modern British-style campus that blends academic excellence with abundant resources. The campus features multifunctional sports halls, a well-stocked library, secure and comfortable accommodation, and diverse dining options to fully support students' educational journey.

• Internationally Accredited Business School

Nottingham University Business School China is a core faculty of the University of Nottingham Ningbo China, distinguished by its EQUIS accreditation for the highest standard of 5 years and the prestigious AACSB accreditation held by fewer than 6% of business schools worldwide.

• Business Simulations and Real-World Cases

The curriculum integrates Harvard Business School's "Everest V3" simulation, combining real-world cases and teamwork to develop essential business skills.

• A Complete Learning Cycle from Theory to Practice

Under the guidance of mentors, students will complete a full learning journey from market research to business pitching, laying a solid foundation for future career development.

• Aligned with International Curriculum Standards

1. IBDP/A-Level Core Module Coverage

The programme is designed with reference to IBDP and A-Level curriculum standards, including 80% of the core modules in IBDP Business Management SL and 65% of HL content, while integrating key concepts from A-Level Business. Key business concepts and modules are covered, such as market research, strategic planning, and resource management, while bridging theory and practice through real-world cases.

• Long-Term Value: Preparing for the Future

1.  Academic and Career Competitiveness

The programme delivers highly practical teaching content and real-world entrepreneurial experiences to prepare students for future academic and career success. Programme outcomes can serve as valuable additions to applications for top universities, enhancing academic competitiveness.

  2.  Real Venture Opportunities

Outstanding students may be considered for the evaluation process of entrepreneurial incubation and, based on results, could apply for resources offered by the UNNC Innovation and Entrepreneurship Incubator, such as seed funding, mentorship, and access to industry networks.

• 3-Year Progression

1. Pre-Camp Prep (June 1 - August 2, 2025)

Students will complete online pre-course designed to build foundational knowledge in entrepreneurship and introduce initial challenges.

  2. On-Campus Programme (7 days. with participation spanning 3 years)

The On-Campus Programme is the core of the three-year development plan, requiring students to participate in three consecutive summers. Each year focuses on a different theme—Innovation, Strategy & Execution, and Implementation—gradually advancing students’ skills and preparing them for real-world entrepreneurial success.

Each year, the top 30% of teams will receive scholarships to participate in the next year’s Summer School Programme, along with unique opportunities to act as senior mentors or judges, gaining leadership experience. They will also be invited to attend public lectures and workshops at UNNC and enjoy exclusive advanced modules and premium content during the Programme.

  3. Incubation and Advancement

Students completing the three-year programme will achieve comprehensive growth in innovative thinking and business skills, with the potential to explore higher-level entrepreneurial support or educational resources.

• Making Learning Fun

1. From Strategy to Pitch: The Ultimate Test of Business Excellence

Students will transform into rising business stars, completing a remarkable journey from crisis management to winning over investors!

  2. Incubator Visits

Students will visit the UNNC Innovation and Entrepreneurship Incubator to learn about real startup operations and innovation practices. Engage directly with industry leaders for exclusive guidance on business strategy, product development, and entrepreneurial mindset.

• Safety and Comprehensive Support

1. Strict Management and Emergence Response System

Students are required to wear ID badges at all times, with a "Four-Point Check" system for group movements to ensure safety. Equipped with professional emergency coordinators, collaborating with UNNC's SSO (Safety Office) to respond promptly to health issues and emergencies.

• verview of the Curriculum

The curriculum combines academic theory with practical application through diverse teaching methods (case studies, business simulations, teamwork, etc.) to enhance the following skills:

Leadership

Innovation

Business Acumen

Communication

• Curriculum Modules

1. Entrepreneurship

Inspire entrepreneurial thinking and learn business models and strategy analysis.

  2. Market Research and Business Planning

Master data collection and analysis skills to complete business plan frameworks.

  3. Brand Strategy and Product Design

Enhance branding skills and complete the full process from prototype design to promotion.

  4. Pitching and Project Showcase

Showcase business outcomes in a Silicon Valley-style pitch, receiving mentor feedback 

During the Programme, students will experience significant growth in key skills. Below is the growth trend:

  The line chart tracks daily changes in four core competencies, mapping the evolution of business leadership qualities. The heat map decodes how each course module fuels specific skill development, visualizing the programme's pedagogical engineering.