Yongtian Yu

Honorary Fellow

Nottingham University Business School China

Yongtian Yu is the Secretary-General of Zhiwei Research Institute, CEO of Zhiwei Wenda, President Assistant to the President of Zhiwei, a High-level Talent in Nanjing Purple Mountain, the Chief Consultant of Chuanguan Think Tank, and a postdoctoral fellow of Peking University HSBC Business School. In 2020, he joined Zhiwei full-time and founded Zhiwei Research Institute, which is responsible for the application research and development of cutting-edge theories, technologies, methods and other fields in the field of open source information. It focuses on the cutting-edge needs of the industry, explores cutting-edge issues in the field, leads the open source AcI mining application, and connects with Beijing University, Nanjing University, Harbin Institute of Technology and other leading universities work with scholars to promote research and development in the fields of information intelligence, crisis communication and other fields. His main focus areas are: corporate and overseas risk intelligence research and management; government policy and public opinion risk analysis; social media ideology; global think tank platform and think tank expert evaluation and monitoring research; Internet financial reputation crisis management; multi-industry crisis and public relations effect research. He has published 7 high-level papers such as SCI and SSCI, and participated in a number of scientific research projects, including NSFC Key Program, NSFC General Program, Key R&D Plans of the Ministry of Science and Technology, and Harbin Institute of Technology New Coronavirus Epidemic Emergency Research Projects.